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Author : Scott Goering
Trending
Scott Goering, Danel...
Survey Says: Tech Spending Is Up, But AI Rollouts Slower…
We surveyed 100 enterprise technology buyers overseeing $35B+ in tech spend to gauge trends in budgets, hiring and AI investment.
Sales & Marketing
Scott Goering, Evan ...
What Enterprise Anxieties over Generative AI Implementation Mean for Sellers
Since generative artificial intelligence (gen AI) became a household phrase in the last year, enterprise…
Infrastructure Software
Scott Goering, Danel...
Survey Says: AI and Data Buoy Technology Spend Planning
The first quarter of 2024 has drawn to a close and we’re excited to unveil…
Application Software
Scott Goering, Evan ...
5 Key Takeaways on the Current State of Generative AI…
This post originally appeared on our Condensing the Cloud Substack, read it in full here.
Research
Scott Goering, Danel...
When It Comes to Enterprise Tech Spending, Buyer Enthusiasm is…
Over the past year, we have navigated concerns of a potential enterprise-technology downturn, including significant…
Application Software
Scott Goering, Danel...
Reports of the Death of Enterprise Tech Spending Have Been…
If you’ve glanced at technology-news headlines lately, chances are you’re not feeling terribly optimistic. As…
Founder Resources
Scott Goering, Evan ...
Generative AI in the Enterprise: The Promise, Pitfalls and ROI…
Smart chatbots and the broader trend of “generative AI” are dominating the headlines today—and they’re…
Infrastructure Software
Scott Goering
Enterprise Innovation in 2023 & Beyond: What’s Next
Enterprise innovation has advanced considerably in recent years. Innovation teams and labs have become table…
Sales & Marketing
Scott Goering, Evan ...
Finally, Some Good News for Enterprise-Tech Startups: Battery Ventures Survey…
Technology startups of all stripes have been on edge lately as financial markets have whipsawed,…
Sales & Marketing
Scott Goering
How to Navigate Enterprise Organizations: A Primer for Startups
The power base within enterprise organizations—and with it, the way vendors sell into these enterprises--is…
Sales & Marketing
Scott Goering
How Your Business-Focused Startup Can Snag a “Big-Fish” Client—Without Missing…
If you’re a fledgling software startup catering to businesses, landing a “big fish” client can be frustrating. Snaring that customer…
Sales & Marketing
Scott Goering
The Lion and the Mouse: How Big and Small Companies…
Across the Battery Ventures portfolio, it is common to see mega corporations reach business agreements with very small, seed-stage companies.